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5 Steps to Win Local Search and Outrank Your Competitors (Easy Guide for Small Businesses)

How to Rank For Local Search Let’s cut straight to the chase: if your small business isn’t showing up in local search results, you’re leaving money on the table. Every single day, potential customers in your neighborhood are typing phrases like “best plumber near me” or “coffee shop in downtown Austin” into Google. The question […]
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Posted on January 27, 2026
in SEO

Does "Experience" Really Matter for SEO in 2026? What Google's Latest Update Changed

Let’s cut straight to the chase: if you’re still treating SEO like it’s 2020, you’re leaving money on the table. Google’s algorithm has evolved massively, and in 2026, one factor is rising above the noise, Experience. You’ve probably heard of E-A-T (Expertise, Authoritativeness, Trustworthiness). Well, Google added an extra “E” to the front, and it […]
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Posted on January 22, 2026
in SEO

Google Rolls Out December 2025 Core Update: What Digital Publishers Need to Know

Google Rolls Out December 2025 Core Update: What Digital Publishers Need to Know Google has officially launched its Google Rolls Out December 2025 Core Update: What Digital Publishers Need to Know, marking the third major algorithm shift of the year. The rollout began on the afternoon of December 11 and is expected to take up […]
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Posted on December 11, 2025
in SEO

Local SEO Audit Checklist 2025: Small Businesses Can Win (Google & AI Search)

If you run a small business, you already know how powerful Google is for bringing in new customers. Whether someone’s searching for a “pizza place near me,” a dog groomer, or an emergency plumber, their first stop is almost always Google — and now, increasingly, AI-powered search like Google’s AI Overviews or ChatGPT’s browsing mode. […]
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Posted on November 12, 2025
in Marketing, SEO

Restaurant SEO: 11 Proven Strategies to Attract More Hungry Customers in 2025

Running a successful restaurant requires more than just great food and excellent service. With 79% of customers starting their restaurant search online and online ordering growing 300% faster than dine-in, your digital presence can make or break your business. That’s where restaurant SEO comes in. Search engine optimization might sound technical, but it’s simply the […]
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Posted on October 1, 2025
in Marketing, SEO

De-Minimis Rule Changes 2025: Complete E-commerce Impact Guide & Profit Protection Strategies

Introduction The e-commerce industry stands at a critical crossroads as fundamental trade policy changes threaten to reshape the economics of online retail. For years, the de-minimis rule has been the invisible engine powering competitive pricing across e-commerce platforms, enabling everything from Amazon marketplace success to the explosive growth of dropshipping businesses. This comprehensive guide examines […]
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Posted on September 2, 2025
in Marketing, SEO

The Reality of AI Content SEO in 2025: What Actually Works

Let’s cut through the noise and talk about what’s really happening with AI content and SEO right now. I’ve been diving deep into the data, and honestly, the results might surprise you. Here’s the thing – we’re way past the “will AI content rank?” debate. The real question is how to make it work. After […]
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Posted on July 31, 2025
in SEO

The Top 5 Do’s and Don’ts of SEO Copywriting

Effective SEO copywriting is essential for businesses looking to enhance their online presence and drive organic traffic. Crafting content that resonates with both search engines and readers requires an intentional, informed and strategic approach. Here are the top five do’s and don’ts of SEO copywriting to help you create compelling, optimized content.   Do’s   […]
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Posted on April 8, 2025
in Media Release, SEO, Technology

Twenty West Wins UpCity “Best of Quebec” Award For Two Consecutive Years

  For the second year in a row, Twenty West is thrilled to announce that we have won UpCity’s Best of Quebec Award!  What is UpCity?  UpCity’s overall mission is to facilitate successful relationships and provide insights in order to help organizations build trust through increased credibility and visibility.   By using their helpful knowledge, companies […]
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Posted on November 29, 2023
in SEO, Uncategorized

How AI Will Transform The Future Of SEO

In an article contributed to Forbes, they discussed the 10 Tech Trends in 2023 Everyone Should Be Ready For.  At the very top of this list, is “AI Everywhere”; we must admit, that’s quite an accurate prediction!  From acquiring land in the metaverse, to knowing everything necessary about ChatGPT, Twenty West has also been staying […]
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Posted on September 8, 2023