Chatbots have been around since the 1960s, but they’ve been more widely used since 2009. A company called WeChat invented a more advanced type of chatbot which made it easier for websites to implement. Having this tool on your website or on social media platforms like Facebook, or even a text message, will allow you to set up instant messages so that you could focus on your work. They can be programmed to respond a certain way if the message from one of your potential customers uses a keyword that matches what you programmed on your chatbot.
Let’s go over some statistics on why chatbots are a tool you should be using. First, 56% of people would rather receive instant messages than call customer service. In our view, it’s a lot quicker and more convenient to reply to a message than to be on a phone call. Second, 53% of people are more likely to shop with companies they can message. This shows the importance of having a chatbot embedded in an e-commerce website.
There is a lot of value gained by using chatbots. For example, chatbots can generate and increase revenue. You can set it by asking customers some introductory questions. This would save you valuable time and money since the chatbot will be doing some of the Q and A while you can focus on other aspects of your work. One of the most substantial advantages is providing support to your potential clients after closing hours. As a result, you won’t have to worry about not being available. As mentioned above, you can program your chatbot to have pre-programmed answers to your customers’ questions. This feature is essential when your company doesn’t offer 24-hour support. Another beneficial feature is that you can promote your new products and speed up the purchasing decision.
This tool is something you’ll want to keep a close eye on going into the future. People who work in this industry predict that we’ll be able to automate payments, allowing people to pay directly over live chat or Facebook Messenger. Global Market Insights expects that the market size of chatbots will be over $1.3 billion by 2024. This statistic shows that chatbots are crucial for businesses because of all the features they offer. Another statistic shows that by the end of 2023, companies will save 2.5 billion hours of their time by using chatbots. Finally, in the future, chatbots may have more human-like capabilities in how they respond, simulating a natural-going conversation. For example, if the conversation is going well, they could respond to customer emotions.
The value you get from using `chatbots now and in the future will substantially impact the potential of getting more clients. With the upcoming features, this is a tool you won’t want to miss.