THE ASSIGNMENT
Restaurant Sahib is an authentic Indian restaurant in the suburbs of Montreal. The food, atmosphere, and staff are fantastic, which has led to relationships with many loyal customers.
But, like most restaurants and small businesses, they didn’t have the time, resources, or social media knowledge to manage on their own.
While Facebook and Instagram accounts were set up, posts were inconsistent, sometimes going months without an update. Social updates were boring, lacking voice, style, and engagement.
THE STRATEGY
Optimize Facebook & Instagram for performance, branding, and aesthetics
Develop and deliver consistent content that showcases their authentic food, engages the audience, drives sales, and builds a brand.
THE RESULTS
- Giveaway contests completed
- Numerous content photoshoots
- Follower growth on IG: UP 910%
- Follower growth on FB: UP 824%
- 600,000+ lifetime local reach
