Social Media Platforms and Content for Businesses in 2022

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Social Media Platforms and Content for Businesses in 2022

Social Media Platforms and Content for Businesses in 2022 Do you feel like you’re constantly being asked to create a profile on a new website? Perhaps it’s a website that you “must have” in order to keep up with the times.  Well, this is nothing new.   In fact, you may come to realize this has […]

Top 3 Reasons to Have an Up-to-Date Website

While we are grateful for the internet and all of the doors it opens for us, we can’t expect everything to be magically done for us.  For example, you created your own website a few years ago, and that’s truly exciting.  However, when was the last time you updated it? If you can’t remember, then […]

A Strong Digital Marketing & AI Technology Team

A Strong Digital Marketing & AI Technology Team Merger We’ve been hearing about AI (Artificial Intelligence) for years now.  Many people thought it would only ever be a neat concept. The assumption has been, that AI technology would only ever be seen in futuristic/Sci-Fi movies.   Much to the surprise of many, this simply is […]

The AI Chatbot:
A Must-Have for Business

Have you ever been surfing the web, and suddenly a message pops up? Maybe it’s asking if you’ve found everything you’re looking for on the site. Or, maybe you’re about to close a window, and it’s asking if you’re sure you meant to exit the page. Phew! You were about to leave the site without […]

The Rule Book of Social Media Ads

Social media platforms have two ways to promote your brand: social media ads or organic. Social media ads can be quite expensive, especially on LinkedIn, where it costs the most to run ads. This is because on this platform people have one goal in mind and it’s to interact with various businesses. Facebook, Instagram, and […]

Beginners Guide to Email Marketing

Email marketing started before the wave of social media marketing. Therefore, there’s a higher chance of people using it, leading to more people being your potential client. Email marketing might not seem like the most exciting marketing strategy, but it’s arguably the one that gives you the most return on your investment. An interesting element […]

New Facebook Technologies: New Ray-Ban Facebook Sunglasses

For years, Facebook has remained to be one of the world’s leading social media platforms. Worth $731 billion, the company has released many innovative technologies, continuing to grow the site’s legacy. This past week, Facebook announced one of its most innovative yet – Smart Glasses  Ray-Ban Stories Titled Ray-Ban Stories, Facebook joined forces with Ray-Ban […]

How to Tackle LinkedIn Marketing for your Business

LinkedIn, as we know, is the powerhouse of B2B marketing, but it is how you use all the tools that it offers that will help grow your company’s LinkedIn page. During the past few years, the social media platform has had several updates to be more user-friendly. The idea with LinkedIn is that you want […]

Tik Tok vs Instagram: The Battle for Short Form Video

Tik Tok, as we know, is the king of video marketing with the app’s focus on short-form video content that people can produce. Tik Tok has 1.5 billion downloads between the App store and the Google store. With video marketing being the way to advertise your products or services, Tik Tok and Instagram both want to […]

Success starts with being behind the Camera

In 2021 most people have a smartphone that provides value in taking videos or photos. It can’t be overestimated enough to know how important it is to use your smartphone to make content and put it on your social media platforms. Using stock photos will not get the same engagement as a photo that you […]