The market of professional networking platforms is getting more and more competitive. An idea which started in 1997 with 6degrees.com has exploded with more platforms popping up every single day, many of them offering resources for entrepreneurs, and professionals. With millions of active monthly users, LinkedIn is the world’s largest professional...
Creating content for social media is an extremely beneficial form of digital marketing. By incorporating it into your business’s marketing strategy, you develop a strong digital presence which in and of itself comes with a ton of benefits. “Social media platforms are unique in the way they interact with...
Branding is a marketing strategy in which an identity is carefully constructed for your company, organization, business, product or service. Simply put, “a brand is a name, term, design, symbol, or any other feature that identifies one seller’s goods or services as distinct from those of other sellers.” –...
