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Twenty West Media > Articles by: twentyAdmin

Beginners Guide to Email Marketing

Email marketing started before the wave of social media marketing. Therefore, there’s a higher chance of people using it, leading to more people being your potential client. Email marketing might not seem like the most exciting marketing strategy, but it’s arguably the one that gives you the most return on your investment. An interesting element […]

New Facebook Technologies: New Ray-Ban Facebook Sunglasses

For years, Facebook has remained to be one of the world’s leading social media platforms. Worth $731 billion, the company has released many innovative technologies, continuing to grow the site’s legacy. This past week, Facebook announced one of its most innovative yet – Smart Glasses  Ray-Ban Stories Titled Ray-Ban Stories, Facebook joined forces with Ray-Ban […]

How to Tackle LinkedIn Marketing for your Business

LinkedIn, as we know, is the powerhouse of B2B marketing, but it is how you use all the tools that it offers that will help grow your company’s LinkedIn page. During the past few years, the social media platform has had several updates to be more user-friendly. The idea with LinkedIn is that you want […]

Tik Tok vs Instagram: The Battle for Short Form Video

Tik Tok, as we know, is the king of video marketing with the app’s focus on short-form video content that people can produce. Tik Tok has 1.5 billion downloads between the App store and the Google store. With video marketing being the way to advertise your products or services, Tik Tok and Instagram both want to […]

Success starts with being behind the Camera

In 2021 most people have a smartphone that provides value in taking videos or photos. It can’t be overestimated enough to know how important it is to use your smartphone to make content and put it on your social media platforms. Using stock photos will not get the same engagement as a photo that you […]

What Could Social Media Look Like In 2022 and Beyond?

The realm of social media has changed so much over the past few years that it has become challenging to stay on top of the game. The only foolproof way to do so is for digital marketers to successfully predict the next big trend and position themselves to capitalize on such trends. As someone who […]

VR in Advertising: The Next Big Thing?

While still in its early stages, virtual reality (VR) is poised to become a market giant in the coming years if it can maintain its current growth levels. By the end of 2021, new unit sales of VR headsets are projected to hit 6.1 million, and by 2024, it is projected that 34 million cumulative […]

How to Prepare for the Future of Digital Marketing

The growth of technology has pushed digital marketing to new limits in how we can target our audience. From 2009, when Facebook started to gain its popularity, to now in 2021 there’s been a massive shift in how we market our products or services to people and it’s going to continue in the future. During […]

Technology has elevated Social Media Marketing to new Heights

Technology has grown tremendously since Facebook was first launched in 2006. With Facebook creating business pages it got the ball rolling for other social media platforms to get their head into the game. With Instagram, LinkedIn, and Twitter joining the fold this gave a surplus for companies to be able to advertise their brand. Having […]

Recipe for Creating the Perfect Social Media Post

Creating a perfect social media post that captures people’s attention is not a sprint, it’s a marathon. Scrolling through your LinkedIn news feed or Facebook and reading posts of various companies looks to be quite easy, but there’s a technique on how companies make sure you stop their scroll and read their content. In this […]